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Bachelor’s degree in Marketing, Business, Communication or any other related field
Minimum five years in marketing and communications with three years in a supervisory level● Strong leadership skills
● Organizational skills
● Strong Decision making and problem solving skills
● High level interpersonal, communication and linguistic skills
● Ability to work well with people at all levels in the organization
● Stellar Coaching and mentorship
● Personal motivation and drive exhibited through a commitment to hard work, continuous improvement, and achievement of goals
● Analytical, creative thinking and problem-solving skills
● Strong persuasion and negotiation skills
Flexibility and adaptability
A marketing manager will drive the marketing, communication, partnership, brand positioning and product strategies of the company.
Key duties and responsibilities
Strategy development and planning of campaigns that can promote the business
Building sustainable relationships and partnerships with other key players
Coach & monitor the performances to ensure a satisfactory experience for clients
Work with Operations Team to ensure that Partner Operations and Sales balance optimally on the platform (Supply = Demand)
Responsible for conceiving an implementing successful marketing strategy
Directly responsible for product design
Bring Strong analytics, bigger picture thinking and leadership skills to develop marketing campaigns aimed at increasing loyalty, customer retention and customer’s lifetime value
Design and implement the company’s analytics and split testing capabilities
Work closely with Product, Engineering, and Business teams to identify strategic partnership opportunities
Support liquidity through good capital and debtor management
Drive the evolution of our brand positioning, bringing it to life in a clear and consistent way that resonates with and motivates our target audiences
Work closely with all units throughout the company to ensure full alignment to vision and mission of the company
Ensure revenue yield enhancement and market share growth through development
Initiate and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications
Design and implement the company’s communication strategy
Represent and manage the company relationship with both internal and external partners